Being shaped the early ’90s sound with catchy, unforgettable songs.

Many were tied to commercials and anime — press play and the beginning of the ’90s comes rushing back.

Bright, colorful, and instantly recognizable.
That’s Being.

Tetsuro Oda is one of the key figures behind the bright, polished sound of early 1990s Japan.
Many of the songs he wrote became major hits, earning him a reputation as a true “hitmaker behind the scenes.”

Following his work naturally leads you to a collection of songs that simply feel good to listen to.
This jukebox is built around that very idea.

His signature song “Itsumademo Kawaranu Ai wo” was featured in a Pocari Sweat commercial,
which later became legendary alongside the song itself.

Enjoy this collection of tracks that vividly capture the atmosphere of the 1990s.

In the late 1980s, a production company known as “Being” began shaping the Japanese music scene with a stream of hit songs.
At its peak around 1992–1993, many of the most popular tracks in Japan came from this single source.

The scene eventually shifted with the rise of Tetsuya Komuro’s distinctive “Komuro sound,” marking a new era in J-pop.
In 1998, Tetsuro Oda—one of the key figures behind Being—left the company, and with it, that signature sound quietly faded into its time.

Yet even now, those songs remain, carrying the bright atmosphere of the era with them.